Corporate Museum

Casa Martini – Martini e Rossi

Pessione (TO)
AM Piedmont and Aosta Valley AM Lombardy and Aosta Valley
Casa Martini, just a few steps from Turin, offers an immersive journey to discover a historic brand that has been the protagonist of the Italian aperitif for more than 160 years. An immersive journey that invites you to learn about the history of the Martini brand, the different stages of vermouth production, their accurate mixing, up to the tasting of the most iconic cocktails.
Grande teca in vetro illuminata in un percorso espositivo museale moderno, contenente strumenti di distillazione, bottiglie e cesti.

Visitors can take part in various experiences.

The DISCOVERY TOUR e PRIVILEGE TOUR (the latter fully guided with a tasting of three iconic cocktails) explore the ingredients, the history of the Martini brand and include a visit to the production plant. For those who want to put themselves to the test, the COCKTAIL EXPERIENCE is a mixology masterclass, led by a Martini Ambassador, to learn the techniques and secrets of the most iconic cocktails. Finally, during the VERMOUTH CLASS visitors, after discovering the sensory trail dedicated to herbs and the history of vermouth, can create their own personalised vermouth to take home.

The experiences can be completed with a visit to the in-house shopwhere Martini products and merchandising can be found.

  • PRIVILEGE TOURfrom 25 euros per person
  • DISCOVERY TOURfrom 20 euros per person
  • MARTINI COCKTAIL EXPERIENCE + VERMOUTH CLASSfrom 39 euros per person

Attention: Please note that the reservation is compulsory for all experiences and you recommend always wearing closed shoes to be able to access all areas.


Contatti e informazioni

Monday: closed
Tuesday: closed
Wednesday: closed
Thursday: closed
Friday: closed
Saturday: 11:00 - 19:00
Sunday: 11:00 - 19:00
Additional information about extraordinary openings and closings:
check the website for extraordinary availability
NB: le informazioni possono variare. Controlla sempre il sito del museo per orari e tariffe aggiornate.
Do you have subscription?
AM Piedmont Aosta Valley: included
AM Lombardy Aosta Valley:
  • Discounted full-price ticket: €17.00
  • Discounted reduced ticket: Not available
AM Formula Extra: included
Don't have a subscription?
  • Full price ticket: €25.00
  • Reduced ticket: €20.00
Servizi disponibili legati all'accessibilità
  • Museo accessibile a persone con disabilità
  • Tariffa d’ingresso dedicata ai disabili: Free
  • Tariffa d’ingresso dedicata all’accompagnatore: Free
  • Museo raggiungibile con mezzi pubblici
  • Presenza di fermate accessibili dei mezzi pubblici nei pressi del museo
  • Presenza degli stalli per il parcheggio delle persone con disabilità
  • Museo accessibile al disabile motorio
  • Museo dotato di uscite di sicurezza utilizzabili dai disabili motori
  • Impianti visivi o acustici per la comunicazione di informazioni in situazioni di pericolo
  • Servizi igienici dedicati per le persone con disabilità

Servizi disponibili legati all'infanzia
  • Accessibilità all’interno del museo
  • Accessibilità per entrare nel museo
AM acquista Piemonte
280museums
AM Piedmont Aosta Valley
250 museums in Piedmont and 30 in Valle d'Aosta make up the offer
by these two regions.
Tessera Abbonamento Musei per Piemonte, Lombardia e Valle Aosta
520museums
AM Formula Extra
is the integrated formula for visiting 520 realities in Piedmont, Lombardy and Valle d'Aosta.
Three regions, one card.
AM acquista Lombardia
270museums
AM Lombardy Aosta Valley
240 museums in Lombardy and 30 in Valle d'Aosta make up the offer
by these two regions.