Business Museum
Casa Martini – Martini e Rossi
Pessione (TO)
included
Reduced Casa MARTINI is a true journey of discovery of a historic brand, a protagonist of the Italian aperitif for more than 150 years. An immersive journey that invites you to learn about the history of the company, the different production phases, the methods used to select raw materials, their careful mixing, up to the tasting of the most famous and best-loved cocktails.
Casa MARTINI offers visitors different levels of experience and tours. The DISCOVERY TOUR is a voyage of discovery of vermouth and its ingredients, production methods - with a visit to the production plant - and a tour of the company's history. The tour ends with a guided tasting of Martini products. The COCKTAIL EXPERIENCE is a one-hour interactive class in which the brand's most iconic cocktails are recreated and the VERMOUTH CLASS allows you to create your own vermouth for real!
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